INTERNAL SPEC SHEET — not customer-facing copy. Compiled from the Zhengzhou Jiannuo Biotechnology listing on Alibaba (model no. 738), pulled 31 August 2026. Everything attributed to the supplier is their assertion, not verified fact. Regulatory notes are flags for your own checks, not legal advice.
1. Product at a glance
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Format: Gummy, pectin-based (plant / vegan)
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Count: 60 gummies per bottle — 30 servings, 2 gummies per serving
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Main active: Ashwagandha (Withania somnifera), 30:1 extract
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Standardisation: 3% withanolides
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Added actives: Vitamin D2 (ergocalciferol) + Zinc (zinc citrate)
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Plant part: Root — DISPUTED, the listing's attribute field says "Seed"
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Extraction: Solvent extraction, spec listed as 99%
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Cultivation: Wild
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Flavour on label: Mixed Berry (marketing art also shows raspberry & pomegranate)
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Gummy appearance: Dark berry colour, bear & round shapes
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Grade: Food grade — health food
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Origin: Henan, China
2. Supplement Facts
Transcribed from the label photo in the supplier's gallery.
Serving Size: 2 Gummies | Servings Per Container: 30
| |
Amount Per Serving |
% Daily Value |
| Calories |
15 |
|
| Total Carbohydrates |
4 g |
2% |
| Total Sugars |
4 g |
|
| Includes Added Sugars |
4 g |
8% |
| Vitamin D2 (as ergocalciferol) |
200 mcg |
1000% |
| Zinc (as zinc citrate) |
4 mg |
36% |
| Sodium (as sodium citrate) |
0 mg |
0% |
Ashwagandha (Withania somnifera)
(From 50 mg of 30:1 Extract) — Standardized to 3% Withanolides
|
1,500 mg |
† |
† Daily Value Not Established. ** Percent Daily Values are based on a 2,000 calorie diet. *** 1500 mg equivalent from 50 mg of ashwagandha 30:1 extract.
Other Ingredients: Glucose Syrup, Sugar, Glucose, Pectin, Citric Acid, Strawberry Flavor, Sodium Citrate, Vegetable oil (with carnauba wax) and spinach powder.
What the numbers actually mean
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The 1,500 mg is not 1,500 mg of extract. It is a raw-herb equivalent — 50 mg of a 30:1 concentrate. The real extract dose is 50 mg per serving.
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Withanolide delivery is roughly 1.5 mg per serving (3% of 50 mg). Clinical ashwagandha trials typically run 300–600 mg of a ≥5% standardised root extract, i.e. 15–30 mg withanolides. This gummy sits about an order of magnitude below that.
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Vitamin D2 at 200 mcg = 8,000 IU per serving — 1000% of the US Daily Value and well above the EU tolerable upper intake level of 100 mcg/day for adults.
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Zinc 4 mg is a modest, uncontroversial support dose.
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Sugar is present: 4 g per serving, all added, from glucose syrup, sugar and glucose — despite "Sugar-Free" appearing in the supplier's product title.
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Colour comes from spinach powder and gloss from carnauba wax — consistent with the "no artificial colour additives" positioning.
3. Ingredient breakdown
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Ashwagandha root extract — 50 mg, 30:1, 3% withanolides. The hero ingredient. An adaptogen from Withania somnifera; withanolides are the marker compounds it is standardised against. The supplier's comparison graphic positions this as root extract against competitors using leaf or fruit.
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Vitamin D2 (ergocalciferol) — 200 mcg / 8,000 IU. Plant-derived vitamin D, which keeps the vegan claim intact (D3 is usually lanolin-derived). The dose is unusually high and is the main regulatory exposure on this product.
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Zinc (zinc citrate) — 4 mg. Well-absorbed citrate form. Carries the immunity angle and is the only claim on this label with a straightforward authorised basis.
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Pectin gel system. Pectin instead of gelatin — the reason the product can be sold as vegan and vegetarian. Set with glucose syrup, sugar and glucose; citric acid and sodium citrate control pH and set.
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Spinach powder & carnauba wax. Spinach powder supplies colour naturally; carnauba wax in vegetable oil stops the gummies sticking together in the bottle. Both vegan-compatible.
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Strawberry flavour. The only flavouring named in the ingredient list, even though the front label reads "Mixed Berry" and the marketing art advertises raspberry and pomegranate.
4. Certifications & label attributes
On-pack attributes (asserted on artwork or in listing attributes): Vegan · Vegetarian friendly · Gluten-free · Non-GMO · Plant-based / pectin · No gelatin · Natural flavouring · No artificial colour additives · "Made with clinically studied KSM-66" (unverified) · "Sugar-free" (title only, contradicted by the label).
Certifications named for the product / production site: HALAL · GMP · ISO 22000 · ISO 9001 · HACCP · FSSC 22000.
Treat every one as unverified until we hold the corresponding certificate or spec document.
5. Selling points the supplier leans on
Product differentiators
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Root extract, not leaf or fruit. Their head-to-head graphic puts "Ashwagandha Root Extract" against "Ashwagandha Leaf / Fruit Extract".
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Black pepper for absorption. "Black Pepper Enhances Absorption" — the standard piperine bioavailability angle.
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Multi-ingredient formula versus a "single formula" competitor: ashwagandha + vitamin D2 + zinc.
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Pectin, not gelatin, and no colour additives — the vegan and clean-label angle.
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30:1 concentrated extract with a 1,500 mg raw-herb equivalent headline.
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Natural berry flavour — raspberry and pomegranate in the artwork, mixed berry on the bottle.
Benefit claims made in the listing
- Healthy mood · Healthy rest · Healthy vitality · Healthy BMI · Healthy response · Healthy immunity — the six-point "Naturally Supports" block.
- "Supports Daily Energy" and "Supports Calm & Relaxation" — the two headline benefit lines on the root imagery.
- "Relax · Restore · Unwind" and "Vegan · Relax · Unwind · Recovery" — the two bottle-front strapline variants.
- Sleep and stress support, plus immune support, in the Alibaba highlight bullets.
- Quality framing: "made by vitamin experts", "highest quality ingredients", "GMP certified facility", "tested for purity, potency & authenticity".
6. Open questions before this goes live
BLOCKER — Vitamin D2 is at 8,000 IU per serving
200 mcg per two-gummy serving is 1000% of the US Daily Value and eight times the EU tolerable upper intake level of 100 mcg/day for adults. A food supplement sold in the Netherlands at this level is very unlikely to be placeable on the market as-is. Ask the supplier whether this is a typo for 20 mcg, and whether they can reformulate. Have it checked against NVWA guidance and the Warenwetbesluit before ordering.
BLOCKER — "Sugar-Free" in the title, 4 g of added sugar on the label
The supplier's listing title reads "Sugar-Free", and the ingredient list opens with glucose syrup, sugar and glucose, with 4 g total sugars — all added — per serving. These cannot both be true. Do not carry "sugar free" into any Vitasy copy.
VERIFY — KSM-66 is claimed, but the panel describes a generic extract
The title and a bottle badge both invoke KSM-66, a trademarked root extract normally standardised to ≥5% withanolides. The Supplement Facts panel describes an unbranded 30:1 extract at 3% withanolides. Those are not the same ingredient, and KSM-66 is a licensed brand. Ask for the KSM-66 certificate of analysis and written authorisation to use the mark. Without both, the name comes off the artwork and the PDP.
VERIFY — Root or seed?
All the marketing says root extract. The structured attribute field on the listing says Part: Seed. Root is the part with the clinical literature behind it, so this needs a straight answer in writing before anything is printed.
VERIFY — Black pepper is claimed but does not appear on the label
"Black Pepper Enhances Absorption" sits on the comparison graphic, yet neither black pepper nor piperine appears in the actives or the other-ingredients list. Either the graphic is borrowed from a different SKU, or the label is incomplete.
VERIFY — Extract dose: 50 mg or 100 mg?
The label maths says 50 mg of 30:1 extract, giving the 1,500 mg equivalent. One detail image headlines "100 MG Ashwaganda Extract 30:1". Confirm which figure is real — it changes the equivalent to 3,000 mg and doubles the withanolide content.
VERIFY — Flavour lineup does not line up
This Shopify product carries four variants — Mixed Berry, Tropical, Raspberry, Pomegranate. The supplier label says Mixed Berry with strawberry flavour in the ingredients, and the marketing art shows raspberry and pomegranate. Confirm which flavours actually exist, and get a separate ingredient list for each, since the flavouring line will differ per SKU.
COMPLIANCE — None of the benefit claims are usable in the EU as written
Sleep, stress, mood, relaxation, energy and "healthy BMI" claims for ashwagandha are not authorised health claims under EU Regulation 1924/2006 — botanical claims are still on hold. The zinc content can support authorised immune and cognitive claims if the per-serving level qualifies; ashwagandha itself cannot carry a benefit claim on a Dutch storefront. Expect to build the PDP copy around the ingredient story, format, quality and taste, and route any wording through a regulatory contact.
POSITIONING — The dose is low for the story being told
At roughly 1.5 mg of withanolides per serving, this product delivers far less than the 15–30 mg used in the clinical work the category leans on. Workable for a taste-and-ritual positioning, but it will not survive a comparison against a 600 mg KSM-66 capsule competitor. Decide early whether to push the supplier for a higher-potency version.
7. Variant mapping
| Variant |
SKU |
Confirmed with supplier? |
| Mixed Berry |
36200830105662 |
Matches the label artwork |
| Tropical |
— |
Not seen anywhere in the listing |
| Raspberry |
— |
Appears in marketing art only |
| Pomegranate |
— |
Appears in marketing art only |
Source: Alibaba listing — Zhengzhou Jiannuo Biotechnology Co., Ltd., model no. 738. Pulled 31 August 2026.
